News
Port of Cork Opens 2026 Cruise Season With AIDAluna Call
Cork’s packed cruise calendar shows how Ireland’s ports are competing for bigger itineraries, with Cork and Belfast teaming up to market the island and capture tourism spend.
AIDA Cruises
News
AIDA Sets Hamburg Celebrations for 30th Anniversary in 2026
AIDA is turning its anniversary into a Hamburg-wide showcase that underscores how cruise brands rely on marquee homeports and travel sellers to defend share in a crowded market.
News
AIDA Cruises Drops Middle East Sailings for Winter 2026/27
AIDA’s pullback underscores how fragile Arabian Gulf winter cruising remains. Cruise lines are rebalancing deployments as long-range planning collides with regional risk.
News
AIDAbella Returns After Seven-Week Refit With Efficiency Upgrades
Cruise lines are betting on refits, not new ships, to keep older vessels competitive as sustainability pressure grows. AIDA’s circular-economy approach signals a shift.
News
AIDA Appoints Dr. Anika Birkholz as VP of Revenue and Customer Care
AIDA is tying pricing science to post-booking support as German cruise demand shifts toward earlier, higher-value trips, signaling a race to win loyalty beyond the fare.