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Princess Cruises' Biggest Asia Deployment Puts Two Ships in Tokyo
Princess is treating Japan as the anchor market for Asia cruising, a sign the region’s fly-cruise rebound is maturing into longer, culture-driven itineraries.
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Holland America Launches 153rd Anniversary Sale With $400 Credit
Holland America is leaning on anniversary pricing and bundle-style perks to lock in demand far in advance, underscoring how fiercely cruise lines are competing for early bookings.
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China Merchants Lists Former Viking Sun Cruise Ship for Sale
China’s cruise rebound is rewarding family-friendly mega ships and new homebuilt capacity. The fading of boutique luxury bets shows how quickly tastes and economics have shifted.
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Norwegian Keeps Drink Packages at Great Stirrup Cay After Reversal
Cruise lines are turning private islands into profit centers, but guests still expect onboard-style perks ashore. Norwegian’s walk-back shows how sensitive that trust is.
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Fred. Olsen Offers Up to £50 Off Select Cruises for 2026-27
The offer underscores how boutique cruise brands are leaning on travel agents and regional ports like Newcastle to keep shoulder-season demand steady for smaller ships.
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Princess Cruises Sets Record 2026 Alaska Season With 180 Sailings
Alaska is becoming the summer battleground for big-ship cruising, and Princess is leaning on a new flagship and deeper onboard storytelling to differentiate.
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Princess Ends Free Medallion Shipping, Raises Home Delivery Fees
Princess' latest fee tweaks highlight a wider shift toward higher onboard margins. For travelers, the real price of a 'package' is increasingly in the fine print.
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French cruise line CFC freezes 2026-27 fares through March 2027
Compagnie Française de Croisières is leaning on price certainty as energy markets jolt travelers. The message underscores that flights may be the real wild card in trip budgets.
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Scenic Group Ends U.S. Two-for-One Pricing, Adds Four Fare Types
Scenic’s move away from two-for-one promotions reflects cruising’s broader turn toward airline-style pricing, where transparency on rules and value matters as much as the fare.
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Riviera Travel Offers Advisors $75 per Booking for 2026-27
European river cruise brands are fighting for early North American bookings as wave season heats up, and Riviera is leaning on advisor rewards to lock in long-lead demand.
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Princess Cruises Adds Bridgetown as Seasonal Homeport From 2027
Princess’s move underscores Barbados’s rise as a winter cruise gateway for the United Kingdom, as lines compete for Caribbean homeport space linked to airlift.
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HX Expeditions Adds Two New Alaska Inside Passage Cruises for 2026
As Alaska grows crowded with big-ship calls, expedition lines are betting on quieter, lower-impact cruising and community-led shore days to stand out.