MSC Cruises Launches Fixed-Price Menus and Flexible Dining Packages Fleetwide
MSC Cruises’ revamped dining program emphasizes clear pricing and flexible packages, reflecting a wider industry trend toward personalized onboard experiences and enhanced value for travelers.

MSC Cruises has upgraded its specialty dining program across its entire fleet, introducing a single fixed-price menu structure, enhanced dining packages, and pre-cruise savings designed to improve value, transparency, and flexibility. These updates aim to cater to evolving guest preferences while offering a more streamlined onboard culinary experience.
Key Features of the Upgraded Dining Program
The new program offers several core enhancements for passengers seeking greater clarity and convenience:
- Fixed-Price Menus: Each specialty restaurant now provides a single, all-inclusive fee that covers at least one starter, one main course, and one dessert. A few premium dishes (such as Ozaki Wagyu beef) remain available for an additional supplement.
- Customizable Dining Packages: Guests can choose packages ranging from one to four specialty dining experiences per voyage. The flexibility allows repeat visits to the same restaurant during a single cruise.
- Pre-Cruise Savings: Passengers who reserve these dining packages before embarkation can save up to 20 percent, making it easier to budget and plan for onboard dining experiences in advance.
Official Statements from MSC Cruises Leadership
Georg Schmickler, Senior Vice President of Onboard Revenues at MSC Cruises, commented, “With increasing demand from our guests for flexibility, transparency and personalization, this upgrade further strengthens our culinary product, offering today’s cruisers what they expect and deserve.”
Stéphane Franchini, Senior Director of Food and Beverage Product at MSC Cruises, added, “Simplified single-price menus mean greater transparency for guests, and customizable packages add flexibility to create a seamless dining experience. With these enhancements, MSC Cruises continues to redefine dining at sea, offering guests an unforgettable gastronomic journey with world-class cuisine and ultimate versatility.”
Industry Perspective and Guest Experience
By streamlining menu pricing and introducing flexible dining packages, MSC Cruises aims to stay competitive within the evolving cruise industry. Company officials note that passengers increasingly request transparent, flexible options, and the enhanced program strives to address these concerns. From an economic standpoint, the changes may attract a broader range of travelers looking for value-driven dining experiences. For guests, the advantages include simplified budgeting and the freedom to tailor culinary choices throughout the voyage.
Availability and Future Plans
The updated specialty dining packages are available for booking immediately, and travelers can lock in pre-cruise savings by purchasing before embarkation. According to MSC Cruises, further enhancements to its culinary program are expected later in the year, though specific details have not yet been announced.
Frequently Asked Questions (FAQs)
How do the new fixed-price menus work?
Guests pay one set fee per specialty restaurant, which covers at least one starter, one main course, and one dessert. Premium dishes may incur an additional charge.
What pre-cruise savings can passengers expect?
Booking dining packages before the voyage can result in up to a 20 percent discount compared to onboard prices, offering notable savings and convenience.
Can guests revisit the same specialty restaurant under a single package?
Yes. The new tiered dining packages allow for multiple visits to the same restaurant, making it easier for passengers to enjoy their favorite specialty venues more than once.
Why did MSC Cruises introduce these changes?
According to MSC Cruises executives, the updates are in response to guest demand for more transparent pricing, flexible dining options, and a simplified booking process. The goal is to elevate the onboard culinary experience in a way that meets modern vacation preferences.
With new dining structures, customizable amounts of specialty meals, and cost-effective pre-cruise packages, MSC Cruises aims to deliver a seamless and satisfying culinary experience for travelers looking to enjoy world-class cuisine at sea.