Seabourn Black Friday Sail Offers Suite Upgrades, $2,000 Credit

Seabourn has opened its annual Black Friday Sail promotion, offering a two-category suite upgrade and onboard spending credits on select 2026 and 2027 luxury ocean and expedition itineraries. The limited-time sale runs through December 2, 2025.

Seabourn President Mark Tamis positioned the offer as a seasonal booking and gifting opportunity, saying, “This is a perfect moment to give the gift of travel, with suite upgrades and generous shipboard credits to enjoy the thoughtful service, spacious accommodations, and memorable experiences that guests love about sailing with Seabourn.”

What Seabourn’s Black Friday Sail includes

Seabourn’s promotion is built around added-value inclusions rather than a straightforward fare discount, pairing an upgrade on eligible sailings with shipboard credit that can be used during the cruise.

On select itineraries, the offer includes a two-category suite upgrade that moves guests into a Veranda Suite in a prime ship location. Seabourn notes that its ships are all-suite, with accommodations designed to provide additional space for guests during the voyage.

Shipboard credit amounts vary by suite category on eligible sailings:

• Penthouse and Premium Suites: Up to $2,000 (USD) shipboard credit per suite, depending on the itinerary included in the promotion.
• Oceanview and Veranda Suites: Up to $1,000 (USD) shipboard credit per suite on select sailings, alongside the offer’s included upgrade where applicable.

Where the Seabourn offer applies

The Black Friday Sail applies to select 2026 and 2027 voyages across Seabourn’s luxury ocean cruise and expedition portfolio, which the line says spans destinations on all seven continents. Seabourn has highlighted eligible sailings that include Alaska, Europe, the Arctic, and the Kimberley region in Australia, although eligibility depends on the specific voyage and suite category.

How Seabourn says guests can use shipboard credit

Seabourn is promoting shipboard credit as a flexible onboard benefit tied to its Seabourn Moments concept, with suggested uses that range from shore-side experiences to onboard indulgences. The line says credit can be allocated to items such as shore excursions, spa and wellness treatments, premium dining and beverages, and wine selections from the Seabourn Reserve list.

Black Friday and Cyber Week promotions across cruise lines

Seabourn’s sale is launching amid a broader wave of Black Friday and Cyber Week offers across ocean, river, and expedition operators, with promotions that emphasize everything from fare discounts to onboard credits and bundled extras.

• Scenic Group: The company’s “Biggest Sale of the Year” includes two-for-one cruise fares plus an additional 35% discount on select bookings made by December 1, spanning Scenic Luxury Cruises & Tours and Emerald Cruises & Tours. Scenic Group has also promoted savings tied to single supplements and a “Living List Pass” that can be applied to pre-paid travel packages valid for up to five years, while looking ahead to six new ships launching by 2028.
• Atlas Ocean Voyages: Atlas is advertising up to 40% off select itineraries, along with bonuses such as up to $2,000 in air credits, pre-cruise hotel stays, or upgraded Wi-Fi access. The deal covers destinations that include the Arctic, Antarctica, and the Mediterranean, with bookings open through December 5.
• Ecoventura: The line is offering 20% discounts on Galapagos itineraries, and it describes its ships as the only Relais & Châteaux-branded ships at sea.
• Virgin Voyages: Virgin’s promotion is structured as a “Buy One, Get One 80% Off” deal, paired with bar tab credits of up to $400. The line has pointed to itineraries that include Alaska and the Mexican Riviera, as well as themed experiences.
• Uniworld Boutique River Cruises: Uniworld says it is reducing rates by up to 50% on select itineraries across the Rhine, Danube, Nile, and Mekong rivers. It has also promoted a “12 Days of Christmas” sequence of daily offers beginning November 26, including items such as trip extensions and waived solo supplements.
• AmaWaterways: AmaWaterways is offering land packages and an additional $250 off 2026-2027 European and Colombian cruises, according to the promotion details provided.
• National Geographic-Lindblad Expeditions: The company’s “Anniversary Sale” offers up to 20% off select voyages to destinations that include Patagonia, Antarctica, and Alaska, with bookings available through February 9, 2026.
• Explora Journeys: The MSC Group brand is promoting discounts of up to 40% on suite categories for sailings that include the Arabian Peninsula and the Amazon, with bookings made by December 1.
• Riviera Travel: Riviera has launched what it describes as its inaugural Black Friday promotion for North American travelers, with discounts of up to 62% on 2026 and 2027 river cruises. The line has highlighted new itineraries that include a Mekong River journey aboard Riviera Alba.

With offers carrying different eligibility rules and booking deadlines, travelers comparing promotions are likely to see the biggest variation in how value is packaged, including whether incentives come as fare reductions, suite upgrades, onboard credits, or add-ons such as air credits and pre-cruise hotel stays. For Seabourn’s Black Friday Sail, the next key date is the December 2, 2025 end of the booking window.

Frequently Asked Questions (FAQs)

How long is Seabourn’s Black Friday Sail available?

Seabourn’s Black Friday Sail runs through December 2, 2025, and is available for a limited time on select voyages.

Does Seabourn’s Black Friday Sail include a suite upgrade?

Yes. On eligible itineraries, the promotion includes a two-category suite upgrade that moves guests into a Veranda Suite in a prime location on the ship.

What is the maximum shipboard credit offered in the Seabourn promotion?

The promotion includes up to $2,000 (USD) in shipboard credit per suite for Penthouse and Premium Suites on eligible sailings. Oceanview and Veranda Suites can receive up to $1,000 (USD) per suite on select sailings.

What can Seabourn shipboard credit be used for?

Seabourn lists shore excursions, spa and wellness treatments, and wines from the Seabourn Reserve list as examples of purchases that can be covered using shipboard credit. The line has also said credits can be allocated to onboard experiences such as premium dining and beverages.

Are river cruise deals available during the seasonal sales period?

Yes. Uniworld Boutique River Cruises has promoted discounts of up to 50% on select itineraries, while AmaWaterways has advertised land packages and an additional $250 off its 2026-2027 European and Colombian cruises. Riviera Travel has also launched a Black Friday promotion for North American travelers, featuring discounts of up to 62% on 2026 and 2027 river cruises.